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CALLICARPA bodinieri 'Profusion'
Beauty Berry


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:: Verbenaceae :: CALLICARPA :: bodinieri :: var. giraldii 'Profusion'
  • Type of products available: 0/1/1A8, 0/1/2

Main asset

Very bright bluish purple colored berries, illuminating the winter.


Cross-pollination (with other varieties of Callicarpa) promotes fruiting.

Deciduous Shrub native of China, with large obovate leaves of 15-18 cm, orange in spring becoming green in summer, turning yellow in autumn. 

Summer flowering of small pale pink flowers grouped in cymes, followed by bluish purple berries, not eatten by birds so persisting until winter.

  • Uses: Shrub hedges and beds

Global caracteristics:

  • Type of foliage: deciduous
  • Habit: schrubby
  • Height: 2.5 m x 2 m (6.5 ft x 8 ft)
  • Growth: medium to fast
  • Flowering period: July-August
  • Époque de fructification : autumn-winter

Shape and colours:

  • Foliage shape: obovate
  • Foliage colour: medium green
  • Foliage colour in autumn: yellow
  • Flowers shape: cymes
  • Flowers colour: pink
  • Forme des fruits : berries
  • Couleur des fruits : violet


  • Soil type: all
  • Exposure: sun, part-shade
  • Hardiness: - 25 °C (-13 °F - USDA zone 5b)